When George Mason went to the Final Four, applications skyrocketed 20% the following year. Good basketball/football programs = the best kind of publicity you can have for a college.
A single anecdote is not proof. It's not even evidence.
Between 2006 and 2008, applications to Lewis and Clark College increased 30 percent. Sorry,
skyrocketed 30 percent. I don't recall them making the Final Four.
In 2008 applications to Tulane increased 100 percent, five times the purported increase at GM. That have anything to do with the final four?
The number of applicants to SJ increases every year despite no football and futile BB.
I asked if you had any evidence. I'll take it that you do not.